Measuring what customers value
We recently wrote about the importance of understanding what customers value so the you can ensure your business energy and effort is...
Navigating through rapid growth
Rapid growth is what small business owners dream of, however, if the business is not properly prepared it can be a double edged sword....
What Customers Value?
Marketing folk use the adage: make what the customer wants, and they will buy it.  This has been evolved over time to: do what the customer
